Case Study

Home Portfolio Trylo_India

Providing a range of innerwear through a digital platform.

Trylo Intimates is one of the most well-known brands in lingerie segment of India. The reason behind achieving this mark is Trylo Intimates’ innovative and comfortable solution. Trylo Intimates has carved out a niche for itself and has become the first choice of millions of women.

  • Company name: Trylo
  • Type: Clothing
  • Platform: E-Commerce Website.
Overview
Trylo serves a huge base of clients because it has every number of sizes available, easy to use the interface of the website. Trylo is improving by taking client feedback which is further increasing its client base. The brand has a powerful establishment and a loyal customer base in India. Most parts of India still feel shy to buy innerwear, trylo made it easier to buy the product online which makes the client base stronger and more reliable. Making a website for the products also makes the old clients retain with the company.
Company background
Trylo serves a huge base of clients because it has every number of sizes available, easy to use the interface of the website. Trylo is improving by taking client feedback which is further increasing its client base. The brand has a powerful establishment and a loyal customer base in India. Most parts of India still feel shy to buy innerwear, trylo made it easier to buy the product online which makes the client base stronger and more reliable. Making a website for the products also makes the old clients retain with the company.
Objectives
  • Being an offline manufacturer Trylo wanted to gather more customers all around India. So it started an online website that enables the customer to buy a product.
  • Trylo wanted to gather the information of customers around India so that they can make their product more friendly. Gathering the information of customers also help the research and development of the company.
Key Features of the website
  • Making an easy interface of the website helps customers to differentiate the different products.
  • Making a wish list that enables a customer to add products and buy them whenever they like.
  • Providing every size so that it fulfills every individual need.
  • Deliveries in every part of India made the reach of the company very huge.